Privacy & Cookie Policy
Last updated: 18 September 2026
This policy explains how DINISO processes personal data when you visit diniso.dk or contact DINISO, and how cookies and similar technologies are used.
1. Data controller
DINISO
CVR: 41284986
Sole proprietorship (Enkeltmandsvirksomhed)
Denmark
Email:
jju@diniso.dk
DINISO is the data controller for the processing described in this policy.
2. Information DINISO processes
Contact enquiries
If you use the contact form, DINISO receives your name, email address, subject, message and technical information used for delivery and abuse prevention, such as IP address and browser user-agent. This information is used to respond to your enquiry and protect the service from abuse.
Website and server data
The hosting provider may process technical logs such as IP address, request time, requested resource, browser/device information and error/security logs to operate and secure the website.
Analytics
If you consent to Analytics, Google Analytics 4 may process online identifiers, device/browser information, approximate location derived from IP address, referral information and information about pages and interactions. DINISO uses this information to understand aggregate website usage and improve the site.
reCAPTCHA
If you consent to Security and use the contact form, Google reCAPTCHA is loaded to help distinguish legitimate visitors from automated abuse. Google may process technical and interaction data under its own terms and privacy documentation.
3. Purposes and legal bases
| Processing | Purpose | Legal basis |
|---|---|---|
| Contact enquiries | Responding to enquiries and communicating about requested matters. | GDPR Art. 6(1)(f), legitimate interests in handling business communications; where communication is necessary before entering a contract, Art. 6(1)(b) may apply. |
| Hosting/security logs | Operating, securing and troubleshooting the website. | GDPR Art. 6(1)(f), legitimate interests in providing a secure website. |
| Google Analytics | Visitor statistics and improvement of the website. | Your consent, GDPR Art. 6(1)(a). |
| Google reCAPTCHA | Protecting the contact form against automated abuse. | Where activated through this site's preference control, your consent, GDPR Art. 6(1)(a). |
4. Cookies and similar technologies
DINISO asks for consent before activating optional analytics and security technologies. Necessary local storage is used to remember your privacy choices. You can reopen at any time and change or withdraw your consent.
| Category | Provider | Purpose | Typical storage |
|---|---|---|---|
| Necessary | DINISO |
Remember privacy choices (
diniso_consent_v1
in local storage).
|
Until cleared or replaced by a later choice. |
| Analytics | Google Analytics |
Measure visits and website usage. GA may set identifiers such as
_ga
and
_ga_*
.
|
According to the configured Google Analytics settings and Google's applicable cookie lifetimes. |
| Security | Google reCAPTCHA | Detect automated abuse when the contact form is used. | Google may use cookies or similar technologies as described in its documentation. |
The exact technologies used by third-party services can change. DINISO should periodically verify the deployed site and update this table when its configuration changes.
5. Recipients and service providers
Personal data may be processed by providers that support the website, including the web-hosting provider and, when you consent to the relevant purpose, Google for Analytics and reCAPTCHA. Data is shared only to the extent needed for those services.
6. International transfers
Use of Google services may involve processing outside Denmark or the European Economic Area. Where required, such transfers must rely on an applicable transfer mechanism and safeguards under Chapter V of the GDPR. Google's current privacy and data-transfer documentation should be consulted for the services in use.
7. Retention
Contact enquiries are kept only for as long as reasonably necessary to answer the enquiry and manage any resulting business relationship or legal obligations. Server/security logs are retained according to the hosting provider's operational configuration. Analytics data is retained according to the retention settings configured in the DINISO Google Analytics property. Consent preferences remain in your browser until replaced or cleared.
8. Your rights
Subject to the conditions in the GDPR, you may have rights of access, rectification, erasure, restriction, objection and data portability. Where processing is based on consent, you can withdraw that consent at any time without affecting processing carried out before withdrawal. To exercise your rights, contact jju@diniso.dk .
9. Complaints
If you are dissatisfied with DINISO's processing of personal data, you may lodge a complaint with the Danish Data Protection Agency (Datatilsynet). See datatilsynet.dk for current contact and complaint information.
10. Google information
For information about Google's processing, see Google Privacy Policy , Google Terms , and Google's documentation for Google Analytics and reCAPTCHA.
11. Changes
This policy may be updated when DINISO changes its website, providers or processing activities. The date at the top indicates the latest revision.